The Product Canvas: Personas, Interactions, Stories, and Design

Roman Pichler

Talk: 60 minutes

Summary

This talk introduces the product canvas, a new tool designed to help product owners and teams create new products. The canvas connects personas, user interactions, and design artefacts with user stories in a novel and systematic way. It allows capturing the users and their needs, sketching the product, and describing ready stories to be implemented in the next iteration. For a more detailed description of the canvas, please see: https://www.romanpichler.com/blog/agile-product-innovation/the-product-canvas/

Short Bio

Roman Pichler is an agile product management expert who helps his clients create great products by providing bespoke consulting, coaching and training services. Roman enjoys writing and developing agile tools such as the product canvas. He lives near London with his wife and three kids.